| Nike Acquires the Seattle-based startup TraceMe Nike has long been synonymous with shoes and sports equipment. While the Swoosh is … TraceMe TraceMe puts you on the inside track with your favorite artists, athletes, and entertainers. Nike confirmed the acquisition to us in a short statement: “ NIKE, Inc. has acquired TraceMe to supplement the company’s content strategy on Nike-owned …
US sportswear giant Nike has confirmed the acquisition of the TraceMe startup venture, originally founded by Russell Wilson, and its fan engagement platform Tally. “Nike, Inc. has acquired TraceMe to supplement the company’s content strategy on Nike-owned platforms,” a representative from the brand told FN. However, with the acquisition of TraceMe, the company might extend itself to … Nike acquires TraceMe on 2019-10-11 for an undisclosed amount.
Nike Acquires TraceMe/Tally to Boost Its Digital Content Strategy By Andrew Cohen October 14, 2019 Nike has acquired TraceMe, a Seattle-based startup co-founded by Seahawks quarterback Russell Wilson. GeekWire reports that Nike confirmed the deal in a statement: “NIKE Inc. has acquired TraceMe to supplement the company’s content strategy on Nike-owned platforms.” TraceMe, an app for … Investors in TraceMe include Amazon CEO Jeff Bezos, YouTube founder Chad Hurley, and Alibaba co-founder Joe Tsai.
"NIKE, Inc. has acquired TraceMe to supplement the company's content strategy on Nike-owned platforms," a spokesperson from Nike confirmed in an email with TechCrunch. “Nike, Inc. has acquired TraceMe to supplement the company’s content strategy on Nike-owned platforms,” a representative from the brand told FN. …
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